Berni Hawkins appointed Operations Director of Reviva health clubs for women; Daniel Clayton rejoins Technogym

Berni Hawkins appointed Operations Director of Reviva health clubs for women; Daniel Clayton rejoins Technogym

Berni Hawkins has been appointed operations director of Reviva, the chain of health clubs for women operated by Aludel Ltd.

(PRWEB) March 5, 2004

Berni Hawkins has been appointed operations director of Reviva, the chain of health clubs for women operated by Aludel Ltd.

A graduate of the Royal Military Academy, Sandhurst, Berni Hawkins' career in the health and fitness industry includes senior operating positions at Champneys, Virgin Active and LA Fitness.

Daniel Clayton, chief operating officer of Reviva for the past year, will be leaving the company on March 26th to rejoin Technogym as managing director for Asia and the Pacific, based in Hong Kong.

Martin Callan, chief executive of Aludel, said "Daniel has made a real difference to Reviva in the past year. I am thrilled to have Berni joining us, as I know she will bring a new dimension to our business as it moves forward

Into the next exciting and challenging phase."

Daniel Clayton said "This approach from Technogym represents a wonderful opportunity to head a new division. I am, however, leaving Reviva in good

Shape, and wish Berni every possible success for the future."

Berni Hawkins commented "I am very much looking forward to working with Martin and the terrific team at Reviva. The company has excellent clubs, a growing membership and, above all, highly professional and dedicated management and

Staff."

Further information: Ian Freeman 020 8673 0058/07770 541206 reviva@c2u. co. uk

Editors' notes:

Aludel is the largest operator of health clubs for women in the UK, with 17 clubs located in Birkenhead, Birmingham, Bristol, Chester, Derby, Edinburgh, Glasgow, Huddersfield, Hull, Leeds, Leicester, Liverpool, Nottingham, Preston, Sheffield, Walsall, Wolverhampton. Reviva currently has around 15,000 members and over 150 staff Independent research indicate that being dedicated to women is the main reason why members join Reviva. Women choose a health club for women because the services are tailored to them and they don't have to deal with roving eyes or sweaty, iron-pumping men